The Green Bay Packers have hired Cam Achord as their new special teams coordinator, the team announced Friday. Achord, who previously served as a Super Bowl-winning special teams coordinator, arrives in Green Bay with a championship pedigree and experience overseeing all phases of the kicking game.
By bringing in Achord, the Packers are signaling a continued emphasis on stabilizing and improving a unit that has been a focal point of their overall team development in recent seasons. Special teams play influences field position, scoring opportunities, and game momentum, and Green Bay is turning to an experienced coordinator who has coached on the sport’s biggest stage.
Achord’s background includes managing coverage teams, return units, and the kicking operation at the NFL level. His work with kickers, punters, long snappers, and returners has been a key part of his coaching portfolio, as has coordinating cohesive play across all special teams groups. That experience is expected to be central to his role with the Packers, where he will be tasked with integrating veteran specialists and younger players into a consistent and disciplined unit.
In Green Bay, Achord will inherit a roster that features established core special teamers as well as developmental players who contribute on coverage and return units. His responsibilities will include designing schemes for kickoff and punt coverage, organizing return strategies, and overseeing protection on field goals and extra points. He will also play an important role in evaluating talent on the back end of the roster, where special teams performance often determines game-day active status for depth players.
The hire places Achord at the center of an area that can swing close contests throughout the season. While offense and defense typically draw the most attention, the Packers’ decision to bring in a coordinator with championship experience reflects the organization’s belief that gains in special teams performance can have a meaningful impact on overall results.
With the move now official, Achord will begin installing his approach during the offseason program, setting standards for technique, effort, and situational awareness. As Green Bay prepares for the upcoming campaign, his work will focus on creating reliable execution in all phases of special teams, aiming to turn that unit into a steady advantage on game day.
