Paul Pogba, the French international footballer and World Cup winner, has entered into a new venture outside of soccer by becoming a co-owner of a camel racing team in Saudi Arabia. This move marks him as the first professional football player to invest in the growing sport of camel racing.
The camel racing scene in Saudi Arabia has seen increased attention and development in recent years, bolstered by technological advancements and broader efforts to diversify the country’s sporting portfolio. With the sport’s popularity rising both domestically and internationally, Pogba’s involvement is viewed as a significant endorsement.
While the details of Pogba’s specific role or the financial terms of his investment have not been publicly disclosed, his entry into camel racing reflects a continued trend of high-profile athletes branching out into alternative investments and emerging sports markets. His decision to co-own a team potentially opens the door for other athletes to explore similar ventures in the region.
Camel racing has long been a culturally significant sport in the Middle East, and recent efforts have modernized the traditional competition, including the introduction of robot jockeys and international tournaments. Saudi Arabia, in particular, has invested heavily in the sport, hosting events that attract regional and global participants.
Pogba, who is currently not playing competitively due to suspension, has maintained a presence in the sports world through various business and philanthropic efforts. His move into camel racing aligns with broader trends of international athletes engaging with sports and industries in the Gulf region.
Though this development does not impact Pogba’s future in soccer directly, it underscores his diverse interests beyond the pitch. As Saudi Arabia continues to promote a variety of sports as part of its Vision 2030 initiative, the entrance of a globally recognized figure like Pogba into camel racing could signal further international collaborations and increased visibility for the sport.